DESIGN & SYSTEMS ARCHITECTHello,
I’m Biunca.
Trust is a design material.
Most companies treat it as a disclosure.
I help organisations design the trust layer between themselves and their customers’ data, so that privacy becomes a commercial asset, not a compliance burden.
Available → Mid-October 2026 •
Available → Mid-October 2026 •
sERVICESHow I can help.
I work with organisations that hold customer data at scale, and with the teams inside them who have to make that defensible, usable, and honest at the same time.
Every engagement starts with sourcing evidence. Strategy is then written against real priority, capacity, and constraint, because one that ignores them never survives implementation.
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How an organisation tells customers what data it holds, what it does with it, and what control they have — designed into the customer experience rather than disclosed in collection notices, T&Cs and privacy policies alone. Communication and consent treated as design problems that carry commercial consequences, with privacy, legal and regulation as inputs to the requirements rather than a review gate at the end.
Ideal for: Organisations holding customer data at scale, consolidating customer records, or preparing for privacy reform.
What you’ll get: Discovery documentation mapping internal, regulatory and competitor landscapes. Data classified by purpose, with primary collectors and downstream beneficiaries mapped. A consent model — qualities of consent and the mechanisms that collect them. A communication model: tone, channel and notification rules, governance and templates. All grounded in the regulation that applies in the locale you operate.
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Automation held to the same standard as human decision-making. The institutional guardrails get built first and the agent is automated against them, so there is a defensible basis for what it decides and a record of why.
Ideal for: Organisations moving toward agentic implementation, or running agents already without documented standards. Anyone facing automated decision-making disclosure obligations.
What you’ll get: Agent OS templates mapping orchestrator to sub-agent relationships. Human-in-the-loop checkpoints. Change and version control standards. Risk classification with a phased path from manual to automated. Playbooks and training scoped as organisation-wide standards rather than a single deployment.
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Diagnosis before strategy. Finding the step where errors originate and cascade, then separating what already works from what needs replacing. The findings define the new standard, built from how the service actually runs rather than how it's documented.
Ideal for: Teams or services operating on tribal knowledge, long lead times, and no standard documented processes, who need something repeatable.
What you’ll get: An end-to-end service map across every stakeholder touchpoint. Playbooks and SOPs. Facilitated workshops for adoption and upskilling.
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Advisory to design leadership, across two connected things: how a design system should be structured, governed, and contributed to, and how the function around it runs — career progression ladders, daily operations, and making the case for strategic design input in commercial terms rather than at the end of the line.
Ideal for: Design leaders scaling a function, inheriting a system nobody contributes to, or fighting to be in the conversation earlier than delivery.
What you’ll get: A design system structure — token architecture, component governance, contribution model and documentation standards. Workflow audits. Operating frameworks for the function: levelling, rituals, planning and reporting.
Fifteen years of product and brand design sits underneath all of this. A designer's job has always been to advocate for the person on the other side of the product or service; this work is the same advocacy, earlier.
PHILOSOPHYHow I work.
I care about building symbiotic relationships. The best design happens when trust is mutual, curiosity stays alive, and everyone feels part of the process.
Working with me means having a partner who listens deeply, challenges thoughtfully, and navigates ambiguity with confidence. I bring systemic thinking and empathy to every collaboration — adapting to your context, whether that means embedding within your team or guiding from a strategic distance.
Stay curious
01Expertise is one thing; curiosity is another. I approach every project as a learner — open to new technologies, methods, and ideas that uncover what truly serves the work.
Pay it forward
02Design is a team sport. I share knowledge generously, and build so the work outlives the engagement. Growth happens when trust and curiosity are flowing both ways.
Create with purpose
03Every design decision should serve a clear intention. I focus on meaningful impact that aligns commercial goals with customers’ sovereignty over their own data. Measure, learn, adapt, repeat.
A bit about my journey.
Born and raised in Sydney, Australia, I grew up with a deep appreciation for creativity and hard work, influenced by my father’s career as a creative/art director. A one-way ticket to Berlin at 24 turned into a decade of growth, collaboration, and cultural immersion that shaped my design philosophy and my never-ending pursuit of learning.
I've spent over 15 years working across design, strategy, and leadership — from early-stage startups to global teams. My work has always been about connecting people, purpose, and systems in ways that fit each environment: guardrails that protect brand integrity, data, and the customer experience, kept flexible enough to grow as the business, technology, and regulation evolve.
After years in-house, I realised what I loved most was never only the product itself. I still love designing digital products — but what pulled me deeper was what sits underneath them. Technology has moved faster than the rules meant to govern it, and the distance between what a business can do with customer data and what a customer understands about it keeps widening. Closing that distance is the work now: showing that commercial performance, customer trust, and regulatory obligation can be designed for together rather than traded against each other, with humanity, integrity, and impact at the centre.
Now, as an independent consultant, I partner with companies who share those values — guiding them through design transformation and the conscious integration of AI and personal data practices.
No matter the project, my aim stays the same: to advocate for the value of great design, meet teams where they are, and guide them towards strategic, sustainable ways to scale — without losing sight of why we're striving for that next level of impact.
If you’d like to connect or collaborate, I’d love to hear from you!
CURRENTLY BASED IN🇦🇺 Sydney, Australia
CONTACTLet’s work together.
I’d love to hear from you.